Douglas Little

Douglas Little is an American perfumer and creative director best known for founding the luxury fragrance house Heretic Parfum. With a background rooted in visual arts and design, he transitioned into the world of scent by focusing on botanical ingredients and "natural-synthetic" compositions that emphasize raw, unfiltered olfactory profiles. Before establishing his own brand, he worked extensively as a creative consultant for various global luxury houses and lifestyle brands, helping to shape their aesthetic and sensory identities.

His signature style is often characterized by a provocative, unconventional approach to perfumery, frequently utilizing high concentrations of natural materials to create scents that feel visceral and evocative. Beyond his work with Heretic, he has collaborated on projects for brands such as Goop, creating signature fragrances that align with a clean, wellness-oriented philosophy. His work is recognized for its emphasis on transparency, storytelling, and the artistic exploration of unconventional raw materials.